The Association of Equipment Manufacturers (AEM) will help with managing and co-promoting the annual National Farm Machinery Show starting in 2018.
AEM president Dennis Slater and Jason Rittenberry, CEO of the Kentucky State Fair Board, announced the verbal agreement during the 2017 conference this February in Louisville, Ky.
The exhibition, the largest indoor farm show in the U.S., attracts more than 300,000 attendees each year to the Kentucky Exposition Center in Louisville, the release said.
The agreement would also give the AEM an equity position in the farm show’s future growth.
The 2018 show takes place next Feb. 14-17.
The AEM has more than 900 member companies, about half in the agricultural sector. Association members also include crane manufacturers, such as Manitowoc, Link-Belt, and Terex, as well as makers of crane accessories, like Columbus McKinnon Corporation, and the Crosby Group.
“This is a first step in a partnership that will benefit all the stakeholders in the National Farm Machinery Show and the Ag industry,” Slater said in the release. “AEM’s commitment to its core services like public policy and our success in leading trade shows naturally lends itself to our new partnership with the Kentucky Fair Board and the National Farm Machinery Show.”
Rittenberry said the farm show has a wait-list of hundreds of exhibitors each year. “This partnership will bring new opportunities for current and future exhibitors, and expand the experience for our attendees,” Rittenberry said.
The AEM is best known for putting on the triennial ConExpo-Con/Agg trade show in Las Vegas, and the biennial International Construction & Utility Equipment Expostion, or ICUEE, in Louisville.
For more information about the farm machinery show, visit www.farmmachineryshow.org.
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